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By 2026, the multiple crises we are facing - climate change, economic pressure, social anxiety - will be even more deeply entrenched. But at the same time, new alliances, new market opportunities, technological and creative breakthroughs are also quietly taking shape.
The consumption trend is rapidly evolving towards a "two-tier" structure.
On one side, there is extreme rationality and restraint; on the other side, there is emotional expression and bold style. The niche no longer remains marginal but has become part of the mainstream consensus. Trends are no longer a single path but occur simultaneously in countless fragments.
Colour becomes the "ballast stone" of the brand strategy
For the home market in 2026, more versatile, more eye-catching and more sustainable color schemes will become the core of business strategies. These colors not only go well together but also can extend the product lifecycle and reduce visual fatigue.
"Vibrant green and refined golden-brown" form the color foundation of "long-termism", and are more suitable for the integration of various styles of spaces. Meanwhile, "berry red" exudes a touch of rebellion and tension beneath its classic appearance.
From the performance of major international home fairs and retail markets from 2025 to 2026, it can be seen that 【Olive Green】 has been constantly emerging as the "key tone" among greens, and is widely applied in materials such as wall coatings, linen fabrics, ceramic glass, and decorative items. Olive Green has extremely strong inclusiveness. It can be combined with earth tones and soft grays to create a high-end natural style, or can be paired with brown and black to create a minimalist urban space.
The highly popular "Sophisticated Brown" trend will continue to expand in the autumn and winter of 2026. Brown is no longer the traditional "safe neutral color"; instead, it undergoes deeper exploration and interpretation in terms of texture expression. Under the evolution of the #Earth Tones and #Sunset Tones color systems, brown presents more natural and emotional dimensions: it has the warmth and heaviness of soil, as well as the soft luster of the sunset.
At the recently concluded 2025 Milan Design Week, 【Cherry Lacquer】 (cherry red paint color) became the center of attention throughout the event. With its captivating, luxurious and emotionally intense visual presentation, it successfully defined one of the key colors for the 2025/26 autumn/winter season.
According to the latest forecast by WGSN, this color trend is expected to continue to gain popularity in 2026 and will evolve into the "disruptive dark color" trend in the autumn and winter of 2026/27, becoming the emotional protagonist in home and space design.
2025-05-28 11:07:00
Lead-Free Crystal Goblet with Etched Design
2025-05-27 13:57:19
Christmas Glass Candle Holders ZT699For the 2026 autumn and winter Christmas season, the color palette will shift towards a more textured and emotionally layered look. Soft pink adds a touch of gentle and dreamy atmosphere to the interior, and is often used on glass ornaments or knitted socks. Rich coffee-brown takes the lead, infusin....
Exhibition Overview: Scale and PopularityThe 2023 Paris Home Fair will be held at the Villepinte Exhibition Center in Paris from September 4th to 8th, 2025, attracting global attention. It brings together approximately 2,500 participating brands, 40% of which are international brands, fully demonstr....
The key words for the top five popular colors of TrendSet 2025/26 autumn/Winter are deep, bright, regenerative and optimistic. Rich purple, coral and red infuse the design with expressiveness, endowing it with vibrant creativity. Soft yellow and soft blue take the atmosphere in a more contemplative....
The Christmas dining table is not merely a table; it is the core of the festive season and a place for gathering and sharing joy. The series of products from Villeroy & Boch in Germany are brimming with inspiration, showcasing each individual's unique style and conveying the joy of the festi....
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Privacy statement: Your privacy is very important to Us. Our company promises not to disclose your personal information to any external company with out your explicit permission.